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On June 29, 2024, Pride celebrations in NYC soared to heights with the collaborative sponsorship of Spice NYC: Pride with a Purpose 2024. This event saw sponsorships from key brands such as Hidalgo & Co., Angels in the Garden Day Care, The K9 Butcher, Alter New Media, and NYC Affirmative Psychotherapy—a sponsor brought in by Las Vegas-based Alter New Media to create a purposeful collaboration. This unforgettable event celebrated love, diversity, and inclusion and raised $3,730 for the National Center for Missing and Exploited Children, emphasizing the power of community and compassion.
As a Las Vegas-based company known for working with mission-driven brands, Alter New Media was pivotal in making this Pride event a resounding success. Focusing on creating impactful partnerships, Alter New Media facilitated the collaboration between NYC Affirmative Psychotherapy and Spice NYC, ensuring that the event embraced joy and inclusivity and promoted meaningful causes such as mental health advocacy and child protection.
NYC Affirmative Psychotherapy, a practice committed to providing mental health services to BIPOC and LGBTQIA+ communities, was an essential partner in the event. Their focus on serving marginalized communities aligned perfectly with the goals of the Pride celebration. With Spice NYC, known for its vibrant and inclusive events, these organizations created an environment that resonated deeply with attendees.
The Pride event on June 29, 2024, was filled with dynamic performances, inspiring speeches, and engaging activities that attracted a large and diverse crowd. With Alter New Media’s event expertise, every aspect—from sponsor coordination to content creation—ran seamlessly. The event celebrated the LGBTQIA+ community and raised awareness for critical causes such as mental health and child welfare.
A major highlight was the fundraising effort, which raised $3,730 for the National Center for Missing and Exploited Children. This initiative reflected the shared commitment of Alter New Media, Spice NYC, and NYC Affirmative Psychotherapy to making a tangible difference in the lives of vulnerable communities.
While Alter New Media is based in Las Vegas, this partnership with NYC brands demonstrates the company’s ability to unite brands across cities for a common purpose. Their expertise in creating Purposeful Partnerships was critical to the success of this Pride event, showcasing their dedication to social impact, both locally and beyond.
Alter New Media exemplifies how cross-regional partnerships can amplify impact by bringing together Las Vegas-based and NYC brands. This Pride sponsorship is a testament to their ability to align brands with social causes, building a bridge between cities for a greater purpose.
The Pride event on June 29, 2024, will be remembered for its vibrant celebration of love and diversity and its lasting contributions to important causes. The $3,730 raised for the National Center for Missing and Exploited Children highlighted the power of community action and shared purpose.
Alter New Media’s successful partnership with NYC brands during this Pride event is only the beginning. As they continue fostering Purposeful Partnerships, Alter New Media remains committed to driving inclusivity, empowerment, and positive social impact in Las Vegas and beyond.
Alter New Media continues to drive impactful collaborations that foster social change and community engagement by aligning with brands that share their values.